DETAILS

Arter

ARTER is created by LOVR for a premium residential developer. Their approach to curating living environments embodies an obsession for design, quality, and every detail, inspired by people and the way we live.
The brand is characterised by extra bold lettering and a timeless, classic, grayscale colour palette, offering a clean aesthetic that complements the visuals of their design-led residences. ARTER's classic, bold brand reflects their philosophy that great design is not about moments in time; it’s about defying time.

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SCOPE

Brand Positioning 
Customer Research 
Competitor Analysis 
Brand Identity 
Brand Messaging 
Campaign Strategy 
Art Direction 
Photography/Film Curation 
Website Design 
Website Development

Gallery

The ARTER brand is composed of a graphic balance between black and white, with bold, capitalised lettering occupying the centre of crisp, white space. A brand as bold as the signature designs ARTER is renowned for.

From opulent waterfront estates to sophisticated urban penthouses and exclusive boutique developments, ARTER's signature is evident in every detail: modern innovation.

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Arter

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