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DETAILS

BLOE BAR

Bloe Bar Byron is a creative hair salon in Byron Bay championing self expression, individuality, and community through personalised styling and contemporary technique. 


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SCOPE

Art Direction

Photography Curation

Film Curation

Social Strategy Curation

Conceived as a departure from the traditional salon experience, Bloe is a modern wellness space committed to client focused communication and creative exploration. 


LOVR worked with Bloe to develop a curated content and social strategy representative of the salon’s expressive energy and uniquely collaborative ethos.

LOVR captured on-location visuals showcasing the salon’s dynamic atmosphere and craftsmanship, integrating reels, Photography Curation and graphic posts with artfully layered textural overlays reminiscent of Bloe’s own creative direction.  

With a cohesive creative and content strategy in place, LOVR established Bloe as a creative benchmark in the Byron Bay salon scene, capturing with it the individuality, artistry, and joy of creative expression that defines the studio.

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A. ATELIER
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LARS
POP&PETRUS
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ROBSON GROUP
LUXURIATE
BENTLEY PARTNERS
AUDREY GOETZ
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ABOARD
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