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Rachel Fitzpatrick
RACHEL FITZPATRICK is beautifully reimagined by LOVR for a holistic acupuncture and traditional Chinese medicine practice. Specialising in women's health and fertility, the brand reflects Rachel Fitzpatrick's expertise and commitment to nurturing wellbeing through tailored treatments.
The updated brand features a modern, clean aesthetic with a beautifully balanced wordmark lockup. Warm, soothing tones breathe new life into the visual identity, creating an inviting and calming atmosphere that resonates with her clients. This thoughtful design refresh embodies both professionalism and the deep sense of care that defines the clinic's ethos.
SCOPE
Brand Identity
Brand Messaging
Campaign Strategy
Art Direction
Photography/Film Curation
Website Design
Website Development



Rachel Fitzpatrick is dedicated to more than treating symptoms. Through a mastery of her craft, she restores harmony to the mind, body, and spirit.



The compassionate and intuitive care at Rachel Fitzpatrick leaves patients feeling seen, heard, and supported on their unique wellness journeys.